Moz

Automated

SEO software suite for keyword research and rank tracking

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Active plans

Total changes

Last change

Jul 28, 2026

Price trend

What we know about Moz’s pricing

Volatile

Changes in 12 months

28 all-time

Cadence

Every 7 weeks

Direction

New plan recently added

Category position

—

Not enough peers tracked yet

Current pricing

Starter

monthly

$49/mo

Tracked sites(1)
Designed for individuals managing a single website

Standard

monthly

$99/mo

yearly$79/yr($79/mo ($950 billed yearly))

User seats(1)

Price history

Last 11 changes

Date	Plan	Change	Old	New	Δ%
Jul 28, 2026	Enterprise	new plan	—	—	—

Moz alternatives.

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Moz AI-powered tools

Keyword Rankings(300)

Pages Crawled/wk(100,000)

Performance Metrics: On-Demand URLs(6)

Performance Metrics: Tracked URLs(60)

Site Re-crawls(not included)

AI Visibility Dashboards(not included)

Additional AI Visibility Dashboards(not included)

Prompts Tracked(not included)

Additional Prompts Tracked(not included)

Keyword Queries/mo(150)

Keyword Suggestions by Topic

AI Overviews by Keyword

Brand Authority Score

Keywords per Site Query(10,000)

Keywords per List(100)

Competitive Research(50)

Backlink Queries/mo(5,000)

Results per Backlink Query(10,000)

Link Tracking Lists(1)

Rank Checker Queries/day(200)

On-Page Grader Reports

Branded Reports(not included)

Report Templates(not included)

Medium

monthly

$179/mo

yearly$143/yr($143/mo ($1719 billed yearly))

User seats(2)
MozBar Premium
24/7 Support
Moz AI-powered tools
Campaigns(10)
Keyword Rankings(1,500)
Mobile Rankings
Pages Crawled/wk(500,000)
Performance Metrics: On-Demand URLs(20)
Performance Metrics: Tracked URLs(200)
On-Demand Crawls(30)
Site Re-crawls(10)
AI Visibility Dashboards(2)
Additional AI Visibility Dashboards($20 each)
Prompts Tracked(100)
Additional Prompts Tracked($50 per 100 prompts)
Prompt Suggestions
AI Content Brief(10)
Domain Overview(100)
Keyword Queries/mo(5,000)
Keyword Suggestions by Topic
AI Overviews by Keyword
Brand Authority Score
Keywords per Site Query(30,000)
Keyword Lists(30)
Keywords per List(500)
Competitive Research(75)
Backlink Queries/mo(20,000)
Results per Backlink Query(40,000)
Link Tracking Lists(30)
Links per List(500)
Rank Checker Queries/day(200)
On-Page Grader Reports
Scheduled Reports
Branded Reports
Report Templates

Large

monthly

$299/mo

yearly$239/yr($239/mo ($2868 billed yearly))

User seats(3)
MozBar Premium
24/7 Support
Moz AI-powered tools
Campaigns(25)
Keyword Rankings(3,000)
Mobile Rankings
Pages Crawled/wk(1,250,000)
Performance Metrics: On-Demand URLs(50)
Performance Metrics: Tracked URLs(500)
On-Demand Crawls(60)
Site Re-crawls(25)
AI Visibility Dashboards(4)
Additional AI Visibility Dashboards($20 each)
Prompts Tracked(200)
Additional Prompts Tracked($50 per 100 prompts)
Prompt Suggestions
AI Content Brief(50)
Domain Overview(180)
Keyword Queries/mo(15,000)
Keyword Suggestions by Topic
AI Overviews by Keyword
Brand Authority Score
Keywords per Site Query(50,000)
Keyword Lists(60)
Keywords per List(750)
Competitive Research(100)
Backlink Queries/mo(70,000)
Results per Backlink Query(50,000)
Link Tracking Lists(60)
Links per List(750)
Rank Checker Queries/day(500)
On-Page Grader Reports
Scheduled Reports
Branded Reports
Report Templates

Enterprise

custom

Custom

Showing the most recent 10 changes. Full history back to 2023 is available through the developer API.

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